Metrilo Growth Platform
Metrilo Growth Platform is a comprehensive Shopify app that offers ecommerce analytics, CRM capabilities, and email marketing automation. It aims to provide store owners with actionable insights and tools to improve customer engagement and boost sales.
The app’s key features include advanced analytics that track sales, revenue, customer behavior, and product performance. Metrilo allows users to create detailed reports and dashboards that help optimize marketing strategies and product management. The CRM functionality enables store owners to manage customer relationships effectively by providing customer lifetime value metrics, cohort analysis, and segmentation options.
Metrilo’s email marketing automation includes features like abandoned cart emails, welcome emails, and drip campaigns. Users can design personalized email campaigns using a drag-and-drop editor and ready-made templates, ensuring a seamless experience for both the store owner and the customer. Additionally, Metrilo tracks email performance metrics such as open rates, click rates, and conversions.
Integration with Shopify is seamless, allowing users to sync customer data and brand assets quickly. The app also supports integrations with other tools like Privy, MailMunch, and Sumo. This compatibility enhances its functionality and ensures a cohesive marketing strategy across different platforms.
Customer support is highly praised, with options for email and live chat assistance. Users appreciate the responsive support team and the detailed online help center that offers articles and FAQs to help with setup and usage.
Metrilo offers three pricing plans: Essential at $119 per month, Pro at $199 per month, and Premium at $299 per month, each with a 14-day free trial. The Essential plan includes basic analytics, the Pro plan adds CRM and retention features, and the Premium plan includes full email marketing automation.
Overall, Metrilo Growth Platform is ideal for Shopify merchants looking to enhance their marketing strategies with powerful analytics, CRM capabilities, and email automation. For more detailed information and user reviews, you can explore the Shopify App Store and other review platforms.
- 14 day free trial is available
- Real-time ecommerce analytics that allow monitoring of store activity with KPI dashboards, revenue breakdowns, and product performance
- Comprehensive CRM providing access to detailed customer profiles and over 30 filters for targeted marketing
- Integrated email marketing to utilize customer data for personalized, automated email campaigns that enhance engagement and retention
- Customer retention tools that implement strategies for sustaining customer interest, which reduces acquisition costs and increases margins
- Marketing effectiveness tracking to link sales and ad performance, assessing and optimizing marketing strategies
- Targeted customer interaction, enabling quick creation and sending of customized offers to specific customer groups to improve sales outcomes
- Easy installation and support, ensuring smooth operation with minimal setup time
- Diverse pricing plans, offering options tailored to different business needs from essential analytics to advanced customer engagement strategies
- No free plan is available
- Some users experienced difficulties with the initial setup and integration process
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