Getting free organic traffic is every marketer’s and site owner’s dream. However, achieving it is becoming increasingly difficult as everyone and their dog seem to have an online Shopify dropshiping store, and competition for keywords is enormous. Still, if you know how to do SEO on Shopify, it can help your shop get relevant and even growing traffic from search engines. So, follow our Shopify SEO tutorial!

Does your Shopify store sell multiple products in the same category?

Maybe it’s different brands of white t-shirts or jeans, where it would be helpful for customers to compare price, materials, size options, availability, delivery times, star ratings, etc.

Perhaps it’s the size options, availability, brand or weight of sports shoes that customers want to be clear on.

Or something more technical like TV screens or mobile phones, where customers need to compare the specs and feature sets as well as price and other factors.

Pick almost any product and there are likely other options available in-store for customers. This can create confusion in their minds.