Best Shopify Blog Apps to Increase Sales
Did you know that Shopify’s built-in blogging system is a handy tool for building a loyal following for your brand? Not only does it help position you as an industry leader but it also helps generate leads and traffic.
As a free tool native to the Shopify platform, it is equipped with basic functionalities that are, more often than not, more than enough for many business owners. It has a nice visual and text editor, you can insert images and video, and it can provide automatic SEO for each blog title and description. Furthermore, it can also schedule posts and manage comments and tags.
Since it is fully integrated to your Shopify store, once you attract readers to your blog, it will be easier to funnel them to your shop. What’s more, you can maintain a sense of cohesiveness between your shop and your blog which improves your customers’ experience.
Additionally, managing and maintaining content also becomes simpler since you only need to use one admin tool to update both your online store and your blog.
But don’t be deterred by simplicity. While from the get-go it may not be as robust as dedicated blogging platforms like WordPress, you can install apps that can enhance your Shopify blog.
In this blog, we’ll be going through 7 apps that can improve the profitability of your Shopify Blog. Let’s get started!
Shopify Buy Button App by Shopify
The Shopify Buy Button App is a simple but effective tool that lets shoppers purchase your products with just one click. With this app, you can:
- Use the Buy Button editor to build buttons with custom fonts, colors, and layouts
- Update product details from Shopify without needing to edit the code on your website or blog
- Fulfill orders for customers that are placed using Buy Buttons and checkout links
- Track sales using your Home sales overview and Analytics pages
- Create fast and easy checkout links to promote products
Blog Articles in Collections by Growthfamily15
More often than not, customers need insight before they can choose the right product for their needs. This is why blog articles play a crucial role in influencing your customers’ buying decision.
Blog Articles in Collections is a Shopify blog app that highlights your best blog articles inside your shop collections. It displays the right blog articles that are relevant to your customers depending on where they are in their buying journey. The best part about it is that it’s easy to use and non-intrusive.
By inserting your content in your shop’s collections, your customers don’t have to look for content related to your products on other websites. This increases your site’s retention rate and influences conversions in the long run.
Price: $1.90/Month with a Free 15-Day Trial
Pro Blogger by Low Fruit Solutions
One of the main goals of your blog is to turn readers into shoppers and the Shopify blog app called Pro Blogger helps you do just that! This Shopify blog app does three main things:
- It shows related blog posts to your readers to keep them engaged
- It features related products a blog posts currently being read by a customer
- IT lets you add related content to your products pages to drive buyer decisions
Whether you’re just starting out a blog for your e-commerce store or you already have an existing blog, Pro Blogger is for you! It has a simple management interface with modular features that lets you pick and use the tools when you need them. It also automatically builds internal site links essential to SEO.
Price: $5.99/month with a Free 10-Day Trial
Blog Studio by ShopPad, Inc.
To optimize your blog, you need to have a blog design that draws the attention of your readers, entices interactions, creates a lasting impression, and ends up in conversions. With Blog Studio, you can share your brand’s story and build a connection with your shoppers. It features a simple drag and drop system that helps you create gorgeous blog articles without having to tinker with lines of code.
It comes with hundreds of built-in components including bylines, headlines, buttons, pricing, “how it works”, maps, achievements, video, profiles, testimonials, images + more being added every week.
You can also configure tags, authors, SEO title & meta descriptions and upload a featured image for your articles.
What’s more, the powerful interface lets you quickly duplicate, create, delete and change the visibility of your blog articles. You can even edit your existing articles through this Shopify blog app.
Price: $14.95 with a 14-Day Free Trial
EZ Video Blog by Landab
When it comes to e-commerce, one of the most important types of content is video. They have the ability to increase conversions by helping shoppers better understand your products. EZ Video Blog combines the power of product videos and blogging to create and publish high-quality content for your store that your customers will love.
It is a fully-automated system that lets you:
- Create beautiful HD videos of your products.
- Generate a video sitemap to make indexing your videos easier and faster.
- Powerful text replacement feature to make each blog post unique.
- Customize the music on your videos.
- Add different effects to your videos.
- Add watermarks to your videos.
- Test custom call to actions.
Price: $9.99/month with a 3-Day Free Trial
SEO Blog Optimizer by Axel Hardy
If you’re looking for a way to improve the SEO of your blog and drive more traffic to your shop then SEO Blog Optimizer is for you! This clever artificial intelligence automatically analyzes your blog articles and instantly gives you an SEO score to measure your performance.
It has a simple-to-understand interface that’s easy to understand even for non-technical users. All you need to do is to check the SEO score of your content and the app will give you a colored emoji that gives you an idea of how optimized your articles are. If you’re not happy with the score, you can simply update your content. You’ll even get instant recommendations from the app while you’re editing.
It comes in two plan types. The free plan features automatic SEO scoring, a Google preview, and the ability to quickly update your products. Meanwhile, the premium plan which runs for $14 a month offers all the features of the free plan with the addition of real time optimized SEO articles recommendations and access to a Shopify SEO expert whom you can contact via email.
Price: Free Plan and a $14.99/Month Plan
Blog Product Spotlight by Tom I.T.
Your blog articles can be the most powerful content marketing channel in your arsenal and believe it or not, you can sell your products right in your blog posts. Blog Product Spotlight helps keep your customers engaged in your content while letting them view product information instantly just by hovering on a product link in your articles. With this Shopify blog app, you can:
- Display product information for your stores products on hover, or on tap for mobile users
- Turn on the lightbox feature, so the user can quick view & add to cart products
- Display related products below the article
- Or display related articles below a product!
- get more sales directly from your blog!
- View analytics, and see which products are viewed / added to cart the most!
Price: $6.99/month Default Plan or $19.98/month Pro Plan
Best Shopify Blog Apps
Today’s content-driven world compels e-commerce businesses to stay ahead of the curve. If you have a Shopify store, then having a strong content marketing strategy becomes even more simple. With a Shopify blog, you can easily build your audience and generate more traffic and sales for your business.
While it’s true that Shopify’s native blogging system isn’t as powerful as other platforms, its simplicity and ease of use still makes it a viable option. What’s more, you can always use Shopify blog apps to enrich your blog and enhance your sales in the long run.