Top 3 Best Shopify Follow Up Email Apps [October, 2024]
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Top 3 Best Shopify Follow Up Email Apps [October, 2024]

By Giles Thomas | Last updated July 26, 2024

This guide helps ecommerce store owners to compare and find the best Follow Up Email apps for Shopify. Follow Up Email apps are popular for ecommerce businesses that want to a way to notify their customers when products are back in stock. However, with the variety of Shopify apps for Follow Up Email, it can be challenging to find the ideal app for store owners’ individual needs.

To help ecommerce store owners make the right choice, the attributes of available Shopify apps have been assessed considering: features, price, free trial availability, app store rating and free app options.

This guide compares three companies for merchants to review and find the optimal Follow Up Email app for their needs. To help them make an informed decision, a quick comparison table of the best Follow Up Email Shopify apps is shared below, followed by in-depth reviews and frequently asked questions.

best-shopify-follow-up-email-apps

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Quick comparison of the best Shopify Follow Up Email apps

#App NameDeveloper NamePricingRatingFree TrialImageAction
1 Avada Email Marketing & SMS Avada $16/month 4.9/5 ⭐️ no image Get app
2 Privy – Pop Ups, Email, & SMS Privy Operations $30/month 4.6/5 ⭐️ yes image Get app
3 Email Marketing Follow Up Klax Holdings LLC $9/month 4.8/5 ⭐️ no image Get app

Top Shopify Follow Up Email apps reviewed

Table of contents:
  1. Avada Email Marketing & SMS
  2. Privy – Pop Ups, Email, & SMS
  3. Email Marketing Follow Up

Avada Email Marketing & SMS

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Avada Email Marketing & SMS is an all-in-one platform for Shopify merchants, designed to engage customers across multiple channels including email, SMS, push notifications, and WhatsApp. Its comprehensive suite of features includes smart mail, automation for various marketing scenarios, mass mailing, newsletters, and SMS marketing. Additionally, Avada offers sales popup forms, audience segmentation, advanced reporting, and campaign monitoring tools. The platform emphasizes personalization with options for segmenting contacts, recommending products, and sending order creation SMS. It also supports various popup and form types for effective lead capture and provides a range of email marketing templates, catering to different marketing needs and strategies.

  • Free plan available
  • Smart mail uses intelligent algorithms for personalized email content to boost engagement
  • Automation streamlines repetitive marketing tasks like follow-up emails
  • Mass mail enables efficient bulk email sending to numerous recipients
  • The newsletter feature supports regular email updates to keep subscribers informed
  • SMS marketing allows for direct marketing through text messages
  • Sales popup forms engage customers with timely website pop-ups
  • Audience segmentation targets specific customer groups for more effective marketing
  • Advanced reports provide detailed analytics for marketing performance
  • Campaign monitor manages and tracks the effectiveness of marketing campaigns
  • Spin-to-Win is an interactive feature that offers rewards or discounts to engage customers
  • Push notification sends updates and alerts directly to customers' devices
  • No free trial
  • Some users experiencing slow to respond or unhelpful customer service (improved more recently)
Demo Store Get App

Privy – Pop Ups, Email, & SMS

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Privy serves as a comprehensive ecommerce solution for Shopify stores, specializing in popup, email, and SMS marketing to enhance sales growth. It features a user-friendly drag-and-drop email editor with various templates, enabling easy creation of email campaigns. Privy also facilitates SMS marketing with options for post-signup and cart saver texts. Key to its utility are the popup display choices for expanding marketing lists and automated email and SMS functions that operate continuously. The platform is noted for its smooth integration with Shopify, unlimited email capabilities, and effective customer engagement tools like targeting options and an analytics dashboard. Additionally, Privy’s customer support is recognized for its responsiveness and thoroughness, offering valuable guidance for new users. The app’s additional functionalities, like spin-to-win games and conversion tools, contribute to growing subscriber numbers and sales.

  • Free plan available
  • 15 day free trial
  • Privy provides unlimited popups to help grow contact lists
  • Users have access to various types of popups, enhancing visitor engagement
  • The platform offers advanced popup targeting based on specific user criteria
  • It allows synchronization with other email service providers for cohesive marketing strategies
  • Privy can sync with Shopify's coupon system, aiding in promotional campaigns
  • Comprehensive email marketing tools are available, offering extensive capabilities
  • The app enables sending an unlimited number of emails, supporting broad outreach
  • Sophisticated targeting and automation options are available for email campaigns
  • Privy offers free support through email and chat to assist users
  • It includes full-scale SMS marketing features, expanding communication channels
  • Advanced SMS targeting and automation tools are provided for effective messaging
  • Personalized support is available for accounts with over 9,000 email contacts
  • Some users expressed dissatisfaction with the response time and effectiveness of customer service (improved more recently)
  • Users have reported a lack of continued support following the initial onboarding process (quickly resolved once escalated)
Demo Store Get App

Email Marketing Follow Up

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Email Marketing Follow Up is a Shopify app designed to enhance customer engagement and boost sales through automated email campaigns. It allows users to create and send follow-up emails to customers based on their interactions with the store, such as purchases, abandoned carts, and sign-ups. The app offers a variety of customizable email templates, enabling store owners to match their branding and messaging style.

A unique feature of this app is its advanced segmentation capability. Store owners can segment their customer base based on criteria like purchase history, browsing behavior, and demographic information. This allows for more personalized and targeted email campaigns, which can significantly increase open and conversion rates. Additionally, the app provides robust analytics and reporting tools, helping users track the performance of their email campaigns and make data-driven decisions for improvements.

Email Marketing Follow Up integrates seamlessly with Shopify, ensuring a smooth synchronization of customer data and email campaigns. The user interface is intuitive, making it easy for store owners to set up and manage their email marketing efforts without extensive technical knowledge. The app also offers reliable customer support, ensuring users can get assistance quickly when needed.

Special services include advanced automation features, such as drip campaigns and triggered emails, which help maintain consistent communication with customers. These features are designed to nurture customer relationships and drive repeat purchases. Overall, Email Marketing Follow Up stands out with its segmentation capabilities, robust analytics, and seamless integration, making it a valuable tool for Shopify store owners looking to optimize their email marketing strategies.

  • Free plan is available
  • Inconsistent email deliverability with some emails not being sent as expected
  • Limited customization options for email templates hinder branding efforts
  • Complexity in setting up the app, especially for advanced features
  • Delays in customer support response times can hinder resolution of urgent issues
  • Integration challenges with other Shopify tools or third-party apps
  • Reporting inaccuracies where email campaign results are not correctly displayed
  • User interface can be non-intuitive, especially for new users
  • Lack of detailed documentation or tutorials to help with app navigation and feature usage
  • No free trial of paid plan is available
  • Limited customization options for email templates
Demo Store Get App

How to Find The Best Follow Up Email Shopify App?

 

These three Follow Up Email apps for Shopify are ranked based on the following criteria: 

  • Features 
  • Price
  • Rating on the Shopify app store
  • Free trial availability
  • Free app options
  • Compatibility with other top apps
  • Number of apps the app provider operates 
  • Pros and cons
  • Built for Shopify badge 
  • Reviews and assessment by AcquireConvert

 

What are Shopify Follow Up Email apps?

Shopify Follow Up Email apps are tools that enable online stores to maintain and enhance customer engagement through automated email campaigns. These apps allow store owners to send follow-up emails based on customer interactions, such as purchases, abandoned carts, and sign-ups, ensuring continuous communication and fostering customer loyalty.

One of the main features of Shopify Follow Up Email apps is the ability to send personalized follow-up emails for specific customer actions. This typically involves setting up triggers for events like purchases or abandoned carts, ensuring timely and relevant communication. This feature helps maintain customer interest and encourages repeat purchases.

Another key feature is advanced segmentation. These apps allow store owners to segment their customer base based on criteria such as purchase history, browsing behavior, and demographics. This enables more targeted and personalized email campaigns, increasing the likelihood of customer engagement and conversions.

Automated notifications are also a significant benefit of these apps. They send out confirmations, reminders, and promotional emails based on predefined triggers. This keeps customers informed and engaged without requiring manual intervention from the store owner.

Customization options are another important aspect of Shopify Follow Up Email apps. Store owners can customize email templates, messages, and branding to match their store’s identity, enhancing the overall customer experience.

These apps often integrate seamlessly with various Shopify themes and other apps, ensuring compatibility and ease of use. Additionally, many of these apps offer user-friendly interfaces, making them accessible to store owners without extensive technical knowledge.

Overall, Shopify Follow Up Email apps are valuable tools for maintaining customer engagement, driving repeat purchases, and enhancing the customer experience through personalized and automated email communication. For more detailed information and options, exploring various apps available on the Shopify App Store is recommended.

 

What is the best way to send a Follow Up Email notification to customers?

 

The best way to send a Follow Up Email notification to customers involves clear communication, effective timing, and the use of reliable tools. Firstly, use automated notification systems provided by email marketing apps like Email Marketing Follow Up or other Shopify apps. These tools can automate the process of sending follow-up emails based on customer interactions, ensuring timely and consistent communication.

Personalizing the notifications is crucial. Address customers by their names and include specific details about their recent interactions or purchases. Personalized messages make the communication feel more relevant and engaging to the customer. Additionally, using multiple communication channels can enhance the effectiveness of your notifications. Sending notifications through email, SMS, and push notifications can ensure that customers receive the information in their preferred format.

Timing is also important. Send an initial follow-up email soon after the customer interaction, followed by reminders or additional information as needed. For example, send a thank-you email after a purchase, followed by a request for feedback or a special offer. Finally, ensure that your notifications are clear and concise, providing all necessary information without overwhelming the customer.

By combining automated tools, personalized messaging, multiple channels, and timely communication, you can effectively manage follow-up email notifications and enhance the customer experience.

 

Do Follow Up Email convert to sales?

Yes, follow-up emails can effectively convert to sales. When customers receive a follow-up email, it reminds them of their recent interaction with the store and encourages them to take further action. This reminder can be particularly effective if it includes personalized recommendations or special offers based on their browsing or purchase history.

Follow-up emails create a sense of continued engagement and customer care. Offering discounts, product recommendations, or exclusive deals in these emails can drive urgency and increase conversion rates. Customers are more likely to convert when they feel valued and see personalized offers that cater to their interests.

For merchants, follow-up emails provide valuable insights into customer behavior and preferences. Analyzing the responses and conversion rates from these emails allows businesses to tailor their marketing strategies more effectively. Knowing which emails lead to conversions helps in refining the approach and targeting the right customers with the right messages.

Overall, follow-up emails are a strategic tool for both customers and merchants. They maintain customer engagement, provide personalized offers, and drive repeat purchases, thereby boosting sales and enhancing customer relationships.

 

Conclusion: Best Shopify Follow Up Email Apps

 

It requires time and effort to compare and evaluate features of the various different Follow Up Email Shopify apps to find the ideal option. 

Shopify store owners must evaluate relevant information to make the optimal choice for their needs. 

This guide does the challenging work for merchants by comparing and evaluating the top choices for different Follow Up Email Shopify apps. The results of our analysis of the best Follow Up Email Shopify apps are listed below:

  1. Avada Email Marketing & SMS
  2. Privy – Pop Ups, Email, & SMS
  3. Email Marketing Follow Up
Giles Thomas is the author of AcquireConvert.com. He is an experienced ecommerce expert. He is the CEO of Whole Design Studios an official Shopify expert and partner agency since 2014. He is also the Executive Director of FOE.Global, where he runs a merger and acquisitions fund for web 2 digital assets. He was previously the head marketing mentor at the Google Launchpad accelerator where he helped incubate many ecommerce brands. He is also a member of the Shopify commerce coach progam. You can find him on Linkedin and the agency Whole Design Studios on Linkedin as well. You can also follow Giles on his AcquireConvert profiles on Youtube, Twitter and Facebook.