Avada Email Marketing & SMS vs Mailchimp: Email Marketing Side by Side Comparison January, 2025
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Avada Email Marketing & SMS vs Mailchimp: Email Marketing Comparison

This side-by-side comparison assists users who are puzzled regarding selecting in between Avada Email Marketing & SMS and Mailchimp: Email Marketing to situate the most effective Shopify Email Marketing app for their ecommerce company demands. It checks out the essential characteristics of both Shopify Email Marketing apps to aid vendors on the other hand their remedies and making a notified option. To aid customers in selecting between Avada Email Marketing & SMS and Mailchimp: Email Marketing to discover the best-suited app, below is a checklist of both app pros and cons, together with a comparison of their usual app attributes, consisting of features, constructed for Shopify qualification, rate, complimentary trial accessibility, app shop ranking and cost-free app choices.

Avada Email Marketing & SMS vs Mailchimp: Email Marketing Summary

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Mailchimp: Email Marketing

Rating: 3.4/5 ⭐️
Developer Name: Mailchimp
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Mailchimp serves entrepreneurs by enhancing brand and business growth. Compatible with Shopify’s online store and POS, it focuses on targeted email strategies, analytical insights, and an effective marketing CRM, aiding in business expansion and sales increase. Its functionalities, including automated email campaigns for varied customer interactions, a Content Studio for asset management, AI-enhanced Content Optimizer, insights from extensive campaign data, and instant-use pop-up forms and landing pages, are designed to optimize marketing efforts, increase customer engagement, and boost sales.

Free Trial: no
Free Plan: Yes
Price Starting from: $13/month
Built For Shopify: No
  • Free plan available
  • Email Automations automate emails for scenarios like abandoned carts, welcoming new customers, and re-engaging past customers
  • Content Studio Access allows users to manage and reuse creative assets across different channels
  • Content Optimizer is an AI-powered tool designed to improve marketing copy and imagery
  • Industry Insights provide valuable data from millions of campaigns to inform marketing strategies
  • Pre-built Pop-up Forms and Landing Pages are ready for immediate publication
  • The Marketing CRM feature helps in managing customer relationships and data
  • Creative Assistant assists in creating engaging marketing materials
  • A variety of Email Templates cater to different types of email communication
  • Multi-Step Journeys enable the creation of complex email sequences
  • A/B Testing allows users to test different email versions for effectiveness
  • Continuous support is available through 24/7 Email & Chat Support
  • Customer Journey Builder lets users create tailored customer journey maps
  • Send Time Optimization helps in determining the best times to send emails
  • Behavioral Targeting targets customers based on their behavior
  • Advanced Segmentation allows for more targeted marketing by segmenting the audience
  • Multivariate Testing is used for testing multiple variables in marketing campaigns
  • No free trial
  • Users find the service expensive, especially the charges for additional email blocks, making it less ideal for very small businesses​
  • There were complaints about Mailchimp counting spammers as part of the email list, even after being deleted, resulting in higher costs and frustration
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Avada Email Marketing & SMS

Rating: 4.9/5 ⭐️
Developer Name: Avada
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Avada Email Marketing & SMS is an all-in-one platform for Shopify merchants, designed to engage customers across multiple channels including email, SMS, push notifications, and WhatsApp. Its comprehensive suite of features includes smart mail, automation for various marketing scenarios, mass mailing, newsletters, and SMS marketing. Additionally, Avada offers sales popup forms, audience segmentation, advanced reporting, and campaign monitoring tools. The platform emphasizes personalization with options for segmenting contacts, recommending products, and sending order creation SMS. It also supports various popup and form types for effective lead capture and provides a range of email marketing templates, catering to different marketing needs and strategies.

Free Trial: no
Free Plan: Yes
Price Starting from: $16/month
Built For Shopify: No
  • Free plan available
  • Smart mail uses intelligent algorithms for personalized email content to boost engagement
  • Automation streamlines repetitive marketing tasks like follow-up emails
  • Mass mail enables efficient bulk email sending to numerous recipients
  • The newsletter feature supports regular email updates to keep subscribers informed
  • SMS marketing allows for direct marketing through text messages
  • Sales popup forms engage customers with timely website pop-ups
  • Audience segmentation targets specific customer groups for more effective marketing
  • Advanced reports provide detailed analytics for marketing performance
  • Campaign monitor manages and tracks the effectiveness of marketing campaigns
  • Spin-to-Win is an interactive feature that offers rewards or discounts to engage customers
  • Push notification sends updates and alerts directly to customers’ devices
  • No free trial
  • Some users experiencing slow to respond or unhelpful customer service (improved more recently)
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Avada Email Marketing & SMS vs Mailchimp: Email Marketing Comparison Conclusion

It needs time and effort to contrast and examine features of the numerous different Shopify Email Marketing applications to locate the suitable alternative. Shopify store owners have to examine appropriate information to make the ideal option for their needs. This shoulder to shoulder comparison overview does the challenging work of getting the Email Marketing applications for vendors to compare and review the leading options for various Email Marketing Shopify apps.