Top 5 Best Shopify SMS Apps [November, 2024]
| Last updated September 23, 2024
This guide helps ecommerce store owners to compare and find the best SMS apps for Shopify. SMS apps are popular for ecommerce businesses that want to a way to notify their customers when products are back in stock. However, with the variety of Shopify apps for SMS, it can be challenging to find the ideal app for store owners’ individual needs.
To help ecommerce store owners make the right choice, the attributes of available Shopify apps have been assessed considering: features, price, free trial availability, app store rating and free app options.
This guide compares five companies for merchants to review and find the optimal SMS app for their needs. To help them make an informed decision, a quick comparison table of the best SMS Shopify apps is shared below, followed by in-depth reviews and frequently asked questions.
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Quick comparison of the best Shopify SMS apps
| # | App Name | Developer Name | Pricing | Rating | Free Trial | Image | Action |
|---|---|---|---|---|---|---|---|
| 1 | AfterShip Email Marketing,SMS | AfterShip | $11/month | 4.9/5 ⭐️ | yes |  |
Get app |
| 2 | Avada Email Marketing & SMS | Avada | $16/month | 4.9/5 ⭐️ | no |  |
Get app |
| 3 | TCW: SMS Marketing & Whatsapp | Shipway | $36/month | 4.7/5 ⭐️ | yes |  |
Get app |
| 4 | Postscript SMS Marketing | Postscript | $100/month | 4.8/5 ⭐️ | yes |  |
Get app |
| 5 | EM: SMS,FB,IG,Email Marketing | EngageMessage | $45/month | 4.9/5 ⭐️ | no |  |
Get app |
Top Shopify SMS apps reviewed
Table of contents:
AfterShip Email Marketing,SMS
AfterShip Email Marketing & SMS app offers a range of tools to help Shopify store owners engage customers effectively. It supports email and SMS campaigns, allowing for personalized, automated communication based on customer behavior. Merchants can create targeted flows, such as welcome emails or abandoned cart reminders, with ease. The app also offers pre-built templates, interactive popups, and spin wheels to capture customer attention and increase conversions.
Managing these campaigns becomes straightforward with its unified dashboard, where you can track performance, test different variations, and make data-driven decisions. Its integration with Shopify ensures seamless syncing, and businesses can benefit from AI-powered product recommendations, countdown timers, and promotional bars that boost sales.
The app’s customer support receives positive feedback, with users highlighting the prompt and helpful service provided by the team. AfterShip Email Marketing & SMS is a solid option for businesses looking for an all-in-one solution to enhance customer engagement and drive sales.
- Free plan is available
- 7 day free trial is available
- Automated email and SMS workflows triggered by customer actions
- Pre-built templates for emails, SMS campaigns, and conversion pop-ups
- A/B testing for optimizing campaign performance
- Customer segmentation with built-in CRM tools
- SMS features like conditional split testing and quiet hours
- Dedicated numbers and automatic URL shortening for SMS campaigns
- Real-time campaign tracking and analytics through a single dashboard
- Some merchants mentioned that the app's advanced features are too expensive for small businesses
Avada Email Marketing & SMS
Avada Email Marketing & SMS is an all-in-one platform for Shopify merchants, designed to engage customers across multiple channels including email, SMS, push notifications, and WhatsApp. Its comprehensive suite of features includes smart mail, automation for various marketing scenarios, mass mailing, newsletters, and SMS marketing. Additionally, Avada offers sales popup forms, audience segmentation, advanced reporting, and campaign monitoring tools. The platform emphasizes personalization with options for segmenting contacts, recommending products, and sending order creation SMS. It also supports various popup and form types for effective lead capture and provides a range of email marketing templates, catering to different marketing needs and strategies.
- Free plan available
- Smart mail uses intelligent algorithms for personalized email content to boost engagement
- Automation streamlines repetitive marketing tasks like follow-up emails
- Mass mail enables efficient bulk email sending to numerous recipients
- The newsletter feature supports regular email updates to keep subscribers informed
- SMS marketing allows for direct marketing through text messages
- Sales popup forms engage customers with timely website pop-ups
- Audience segmentation targets specific customer groups for more effective marketing
- Advanced reports provide detailed analytics for marketing performance
- Campaign monitor manages and tracks the effectiveness of marketing campaigns
- Spin-to-Win is an interactive feature that offers rewards or discounts to engage customers
- Push notification sends updates and alerts directly to customers' devices
- No free trial
- Some users experiencing slow to respond or unhelpful customer service (improved more recently)
TCW: SMS Marketing & Whatsapp
TCW: SMS Marketing & WhatsApp app by ConvertWay provides a powerful platform for Shopify merchants to automate their SMS and WhatsApp marketing campaigns. Designed to improve customer engagement, the app allows businesses to run personalized campaigns, recover abandoned carts, and re-engage inactive customers. By offering targeted segmentation, merchants can tailor messages to specific customer groups, leading to higher conversion rates and customer loyalty.
Key functionalities include opt-in popups to grow subscriber lists, automated workflows for tasks like order confirmation and win-back campaigns, and the ability to collect feedback through both SMS and WhatsApp. The app also features real-time analytics, enabling merchants to track campaign performance and optimize strategies accordingly. Its seamless integration with tools like Klaviyo, Judge.me, and Pagefly ensures that it fits smoothly into existing Shopify setups.
The user-friendly interface and responsive customer support make it accessible to businesses of all sizes. Pricing plans are flexible, starting with a free plan and scalable options for larger businesses, including premium features like custom branding and white-labeling. This app stands out for its personalized messaging, cross-selling opportunities, and detailed reporting capabilities, making it an essential tool for driving sales and improving customer relationships.
- 7 day free trial is available
- Omnichannel marketing with SMS and WhatsApp integration
- Personalized campaigns for targeted messaging
- Automation for scheduled messages
- In-depth analytics and reporting tools
- Customer segmentation for better targeting
- Two-way messaging on both platforms
- Compliance with messaging regulations
- No free plan is available
- Users report difficulty navigating the interface
Postscript SMS Marketing
Postscript SMS Marketing is a robust tool that helps Shopify businesses engage customers and increase sales through targeted text campaigns. It supports personalized, automated messaging to reach subscribers at various stages, such as cart recovery and promotions. The app integrates well with Shopify, using store data to create customized campaigns, making it easy for users to engage effectively with customers. Businesses benefit from seamless integration with tools like Klaviyo and Gorgias, which enhances multi-channel marketing efforts.
Customer support stands out, with live chat assistance and dedicated onboarding specialists helping users get started. Postscript’s focus on compliance also reassures users, providing built-in regulatory safeguards. Moreover, its user-friendly interface, combined with features like A/B testing and automation, makes it easy to manage SMS campaigns. Pricing plans cater to businesses of all sizes, ensuring flexibility. Overall, Postscript excels in combining powerful marketing tools with great user experience.
- Free plan is available
- 30 day free trial is available
- Campaigns and automations let you set up flows like cart recovery and welcome messages
- Segmentation uses Shopify data to send targeted messages based on behavior and preferences
- Two-way messaging enables real-time conversations with customers
- A/B testing helps optimize SMS strategies for better results
- Compliance tools ensure all messages follow legal opt-in requirements
- Integrates with tools like Klaviyo, Zapier, and Gorgias for added flexibility
- A few users reported issues with verifying toll-free numbers, leading to problems with account approvals
EM: SMS,FB,IG,Email Marketing
EM: SMS, FB, IG, Email Marketing app, developed by EngageMessage, offers a comprehensive solution for managing marketing campaigns across multiple channels. Merchants can easily create and automate campaigns for SMS, email, Facebook, and Instagram, boosting sales through over 20 built-in automated workflows. These workflows include tools for abandoned cart recovery, product promotion, and more, with templates that are customizable to suit branding needs.
A standout feature of the app is the ability to schedule product posts for Instagram and Facebook automatically. Additionally, users can generate unique, expiring discount codes, helping create urgency and drive conversions. The app’s AI-based optimization ensures that campaigns continually improve over time.
What makes the app especially convenient is that campaigns can be created both on desktop and mobile devices, providing flexibility for busy merchants. It also offers 24/7 customer support and a toll-free business number for SMS communication, which keeps personal contact information private. With seamless integration into Shopify, this app simplifies multi-channel marketing while increasing engagement
- Free plan is available
- 20+ built-in automations for tasks like cart recovery and promotions
- Create SMS, email, and social campaigns from phone or desktop
- Automatically schedule product posts to Instagram and Facebook
- Generate unique discount codes that expire after 14 days
- AI-driven optimization for ongoing campaign improvement
- Customizable templates to match branding
- Toll-free business number for SMS communication
- 24/7 customer support for all inquiries
- Integrates with Shopify for seamless multi-channel marketing
- No free trial of paid plan is available
- Occasional delays in customer support responses frustrated users who needed immediate assistance
How to Find The Best SMS Shopify App?
These five SMS apps for Shopify are ranked based on the following criteria:
- Features
- Price
- Rating on the Shopify app store
- Free trial availability
- Free app options
- Compatibility with other top apps
- Number of apps the app provider operates
- Pros and cons
- Built for Shopify badge
- Reviews and assessment by AcquireConvert
What are Shopify SMS apps?
Shopify SMS apps are tools designed to help online stores communicate directly with customers through text messaging, enhancing engagement and driving sales. These apps allow merchants to send promotional messages, order updates, abandoned cart reminders, and personalized offers via SMS. By using SMS, stores can reach customers quickly, as text messages typically have higher open rates compared to emails.
A key feature of Shopify SMS apps is the ability to create automated workflows, such as sending order confirmations, shipping updates, or promotional campaigns. These automated messages ensure that customers receive timely and relevant information without requiring manual effort from store owners.
Another important feature is list segmentation, which allows merchants to target specific customer groups based on behavior, location, or purchase history. This targeted messaging increases the relevance of the content, leading to higher engagement and conversion rates.
Many Shopify SMS apps offer integration with other marketing platforms, such as email marketing or social media tools, enabling a cohesive omnichannel strategy. Customization options for SMS messages, such as personalizing customer names and offers, also help create a more engaging and tailored experience.
Overall, Shopify SMS apps provide a powerful way to enhance customer communication, boost engagement, and drive sales with direct, real-time messaging. For more options and features, exploring various apps available on the Shopify App Store is recommended.
What is the best way to send a SMS notification to customers?
The best way to send an SMS notification to customers involves using automation tools, ensuring personalization, and timing the messages appropriately. Start by using a reliable SMS marketing app like Postscript or Klaviyo, which allows you to automate notifications for events such as order confirmations, shipping updates, or promotional offers. Automation ensures consistency and reduces manual work.
Personalization is key to making SMS notifications more engaging. Address customers by their names and include specific information about their purchase or relevant offers. Personalized messages make customers feel valued and increase the likelihood of engagement.
Timing is crucial for SMS notifications. Send immediate confirmations after an action is taken, like a purchase or a shipping update. For promotional messages, consider timing them to maximize open rates, such as mid-morning or during weekends, when customers are more likely to check their phones.
Finally, ensure the content is clear and concise. SMS has limited character space, so focus on the essential details without overwhelming the customer. Combining automation, personalization, and optimal timing helps create an effective SMS notification strategy that enhances customer communication and satisfaction.
Do SMS convert to sales?
Yes, SMS can effectively convert to sales. When customers receive personalized and relevant messages directly on their phones, they are more likely to engage due to the immediacy and high open rates of SMS compared to other marketing channels. SMS marketing works particularly well for time-sensitive promotions, such as flash sales, discount codes, or limited-time offers, which create urgency and prompt immediate action from customers.
The ability to send abandoned cart reminders via SMS also increases conversion rates by reminding customers of incomplete purchases. This direct communication often nudges them to return and complete their orders.
Moreover, SMS campaigns that offer exclusive deals or VIP access can foster a sense of exclusivity and drive repeat purchases. For merchants, SMS marketing provides valuable insights into customer behavior, enabling targeted follow-ups that further boost sales.
Overall, SMS is a powerful tool for increasing engagement and driving sales, especially when integrated into a broader marketing strategy that leverages personalization and urgency.
Conclusion: Best Shopify SMS Apps
It requires time and effort to compare and evaluate features of the various different SMS Shopify apps to find the ideal option.
Shopify store owners must evaluate relevant information to make the optimal choice for their needs.
This guide does the challenging work for merchants by comparing and evaluating the top choices for different SMS Shopify apps. The results of our analysis of the best SMS Shopify apps are listed below:
