IndiaMART Marketplace is an app developed by IndiaMART InterMesh Limited, specifically designed to boost buyer traffic for Shopify store owners by integrating their stores with the IndiaMART marketplace. Launched in September 2021, this app is available in English and falls under the online marketplaces category. Its primary function is to increase the visibility of products by syncing them with the IndiaMART marketplace, a platform visited by millions of buyers each month searching for various products.
The app offers exclusive visibility on IndiaMART’s dedicated online shopping platform, enabling Shopify store owners to reach a vast audience. It features one-click catalog sync, ensuring that the latest product details are quickly updated on IndiaMART. Additionally, the app provides an auto-sync feature to update the latest products, prices, and descriptions from Shopify, ensuring that the information is current and accurate. Another significant advantage of the IndiaMART Marketplace app is its ability to measure key buyer traffic parameters, such as visits, clicks, and orders. This functionality helps store owners to gauge the effectiveness of their product listings on IndiaMART and make informed decisions about their marketing strategies.
The app’s integration process is straightforward and free of cost, making it an attractive option for Shopify store owners looking to expand their reach and increase traffic to their stores without incurring additional expenses. The app is especially beneficial for stores aiming to tap into the vast Indian market and those looking to diversify their sales channels.
- Free to install
- Syncs products with IndiaMART marketplace, offering access to millions of potential buyers and significantly expanding market reach
- Provides dedicated online platform visibility on IndiaMART
- Features a one-click catalog sync for efficiently updating product details
- Automatically updates latest products, prices, and descriptions from Shopify
- Includes tools to measure key buyer traffic parameters like visits, clicks, and orders for informed marketing decisions
- Offers free integration for listing products, making it a cost-effective solution for increasing store traffic
- Available in English, catering to a broad user base and ensuring ease of use
- Designed with a user-friendly interface, making it accessible and easy to use for store owners of varying skill levels
- Relies on IndiaMART's platform, which could be a drawback if there are changes or issues with IndiaMART's system
- The app's effectiveness depends on the traffic and popularity of the IndiaMART platform