OmniTrack Facebook Pixel is an app designed to enhance tracking capabilities for online marketing, especially in the face of challenges posed by iOS 14+ updates. It achieves this through the integration of Facebook Pixels and Conversions API, which enables users to set up multiple Facebook Pixels, TikTok Pixel, and Google Ads tracking without the need for coding skills. This feature is particularly beneficial for users looking to improve the accuracy of their ad-tracking and return on ad spend (ROAS). The app includes server-side tracking with Facebook Events API, UTM tag automation, Pixel reports, Facebook Catalog, and a multi-audience builder. These features aim to provide detailed and reliable tracking data to aid in more effective marketing efforts. OmniTrack supports integrations with several platforms, including Facebook Pixel, TikTok Pixel, and Google Analytics, enhancing its utility for various advertising needs.
OmniTrack offers several pricing tiers to cater to different user requirements. The Starter plan, priced at $7.99 per month, includes 5 Pixels, server-side tracking, and Facebook & TikTok Events. The Standard plan, at $39.99 per month, includes 1200 orders per month along with features like User ID Extensions and Tracking Data Enrichment. The Professional plan, for $69.99 per month, covers 5000 orders per month with additional features. The Premium plan, the highest tier at $129.99 per month, accommodates up to 15000 orders per month and includes all features available in the lower tiers.
User reviews of OmniTrack Facebook Pixel are overwhelmingly positive, with an average 5-star rating on the Shopify app store. Users have highlighted the app’s ease of use, effective ad-tracking accuracy, and high-quality customer support. In essence, OmniTrack Facebook Pixel is a comprehensive solution for Shopify users looking to enhance their digital marketing through accurate tracking and data analysis. Its user-friendly interface and diverse features make it a valuable tool for optimizing ad performance and marketing strategies.
- 7 day free trial
- Integrates with Facebook Pixels and Conversions API for improved tracking accuracy
- Easy setup for multiple Facebook and TikTok Pixels without coding
- Offers server-side tracking with Facebook Events API
- Automates UTM tags for easier campaign tracking
- Provides pixel reports and supports Facebook Catalog
- Includes a feature for building multiple target audiences
- Integrates with Google Analytics and TikTok Pixel
- User-friendly interface, accessible without coding knowledge
- Comes with various pricing plans for different business needs
- No free plan available