Top 5 Best Shopify Email Apps [November, 2024]
| Last updated September 25, 2024
This guide helps ecommerce store owners to compare and find the best Email apps for Shopify. Email apps are popular for ecommerce businesses that want to a way to notify their customers when products are back in stock. However, with the variety of Shopify apps for Email, it can be challenging to find the ideal app for store owners’ individual needs.
To help ecommerce store owners make the right choice, the attributes of available Shopify apps have been assessed considering: features, price, free trial availability, app store rating and free app options.
This guide compares five companies for merchants to review and find the optimal Email app for their needs. To help them make an informed decision, a quick comparison table of the best Email Shopify apps is shared below, followed by in-depth reviews and frequently asked questions.
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Quick comparison of the best Shopify Email apps
| # | App Name | Developer Name | Pricing | Rating | Free Trial | Image | Action |
|---|---|---|---|---|---|---|---|
| 1 | Avada Email Marketing & SMS | Avada | $16/month | 4.9/5 ⭐️ | no |  |
Get app |
| 2 | Privy – Pop Ups, Email, & SMS | Privy Operations | $30/month | 4.6/5 ⭐️ | yes |  |
Get app |
| 3 | Hextom: Email Collection Bar | Hextom | $9.99/month | 4.8/5 ⭐️ | no |  |
Get app |
| 4 | Seguno Email Marketing | Seguno | $35/month | 4.7/5 ⭐️ | yes |  |
Get app |
| 5 | StoreYa pop ups, Email popups | StoreYa | $9.99/month | 4.8/5 ⭐️ | yes |  |
Get app |
Top Shopify Email apps reviewed
Table of contents:
Avada Email Marketing & SMS
Avada Email Marketing & SMS is an all-in-one platform for Shopify merchants, designed to engage customers across multiple channels including email, SMS, push notifications, and WhatsApp. Its comprehensive suite of features includes smart mail, automation for various marketing scenarios, mass mailing, newsletters, and SMS marketing. Additionally, Avada offers sales popup forms, audience segmentation, advanced reporting, and campaign monitoring tools. The platform emphasizes personalization with options for segmenting contacts, recommending products, and sending order creation SMS. It also supports various popup and form types for effective lead capture and provides a range of email marketing templates, catering to different marketing needs and strategies.
- Free plan available
- Smart mail uses intelligent algorithms for personalized email content to boost engagement
- Automation streamlines repetitive marketing tasks like follow-up emails
- Mass mail enables efficient bulk email sending to numerous recipients
- The newsletter feature supports regular email updates to keep subscribers informed
- SMS marketing allows for direct marketing through text messages
- Sales popup forms engage customers with timely website pop-ups
- Audience segmentation targets specific customer groups for more effective marketing
- Advanced reports provide detailed analytics for marketing performance
- Campaign monitor manages and tracks the effectiveness of marketing campaigns
- Spin-to-Win is an interactive feature that offers rewards or discounts to engage customers
- Push notification sends updates and alerts directly to customers' devices
- No free trial
- Some users experiencing slow to respond or unhelpful customer service (improved more recently)
Privy – Pop Ups, Email, & SMS
Privy serves as a comprehensive ecommerce solution for Shopify stores, specializing in popup, email, and SMS marketing to enhance sales growth. It features a user-friendly drag-and-drop email editor with various templates, enabling easy creation of email campaigns. Privy also facilitates SMS marketing with options for post-signup and cart saver texts. Key to its utility are the popup display choices for expanding marketing lists and automated email and SMS functions that operate continuously. The platform is noted for its smooth integration with Shopify, unlimited email capabilities, and effective customer engagement tools like targeting options and an analytics dashboard. Additionally, Privy’s customer support is recognized for its responsiveness and thoroughness, offering valuable guidance for new users. The app’s additional functionalities, like spin-to-win games and conversion tools, contribute to growing subscriber numbers and sales.
- Free plan available
- 15 day free trial
- Privy provides unlimited popups to help grow contact lists
- Users have access to various types of popups, enhancing visitor engagement
- The platform offers advanced popup targeting based on specific user criteria
- It allows synchronization with other email service providers for cohesive marketing strategies
- Privy can sync with Shopify's coupon system, aiding in promotional campaigns
- Comprehensive email marketing tools are available, offering extensive capabilities
- The app enables sending an unlimited number of emails, supporting broad outreach
- Sophisticated targeting and automation options are available for email campaigns
- Privy offers free support through email and chat to assist users
- It includes full-scale SMS marketing features, expanding communication channels
- Advanced SMS targeting and automation tools are provided for effective messaging
- Personalized support is available for accounts with over 9,000 email contacts
- Some users expressed dissatisfaction with the response time and effectiveness of customer service (improved more recently)
- Users have reported a lack of continued support following the initial onboarding process (quickly resolved once escalated)
Hextom: Email Collection Bar
Hextom: Email Collection Bar app helps Shopify store owners capture emails from visitors and convert them into subscribers. You can use a fully customizable bar that integrates seamlessly with the website, matching your branding and requiring no coding skills. The app syncs automatically with email providers like MailChimp and Klaviyo, simplifying list management.
It also allows merchants to target specific audiences using geo-location, customer type, device, or page type, which helps in delivering more relevant messages. Offering unique discount codes after email submissions is a key feature, driving both email collection and sales growth.
Setting it up is simple. The app works on all store pages and requires just a click to activate. There’s a free plan available, with paid plans offering advanced features like geo-targeting and increased email limits. Users appreciate its ease of use, customization options, and responsive support, making it a reliable tool for growing email lists and enhancing marketing efforts.
- Free plan is available
- Customizable bar to fit store branding
- Automatically syncs with MailChimp and Klaviyo
- Target by geo-location, device, or customer type
- Offer discount codes to incentivize email sign-ups
- Simple one-click integration across all store pages
- Supports multiple languages for international stores
- Analytics for tracking email collection performance
- Responsive customer support
- No coding required for setup
- No free trial of the paid plan is available
- Some reviews noted a lack of advanced design options, making the bar appear too simplistic for certain stores
Seguno Email Marketing
Seguno Email Marketing is a Shopify-exclusive app designed to simplify email marketing tasks. It allows users to create and automate emails without leaving Shopify’s admin area. Key features include a library of pre-built automation series, Canva integration for easy email design, built-in deliverability assistance, spam protection, and back-in-stock restock alerts. Additionally, Seguno offers custom support from email experts, ensuring users of all shop sizes can effectively manage their email marketing campaigns.
- 10 day free trial
- Free plan available
- Integrated Email Automation allows users to create and automate emails within Shopify's admin area
- The app offers a variety of pre-built automation series for different email marketing scenarios
- Canva Integration enables easy design of visually appealing emails directly in the app
- Spam Protection features help with deliverability and prevent spam issues
- Back-in-Stock Alerts automatically notify customers about the availability of previously out-of-stock items
- Expert Support is available, providing personalized assistance from email marketing professionals
- Unlimited Sending means there are no restrictions on the number of emails sent
- Over 200 Email Templates are available, offering a wide range of design choices
- Unique Discount Codes can be created and included in emails for promotions
- Email and Chat Support provide accessible customer service options
- Enhanced Reporting offers advanced analytics and reporting tools for better performance tracking
- Custom Automations allow for the creation of tailored multi-email campaigns
- Cart Abandonment Tools help in addressing issues related to cart abandonment through targeted emails
- The feature to Remail Non-Openers allows resending of emails to recipients who didn't open them initially
- The price hike has led to dissatisfaction among customers, with some predicting an increase in negative feedback due to the change in pricing strategy
- The email templates provided by Seguno are considered basic, which can limit the creation of professional-looking emails
StoreYa pop ups, Email popups
StoreYa Pop Ups, Email Popups is a Shopify app designed to boost customer engagement, grow email lists, and increase sales through effective pop-up campaigns. The app offers a variety of pop-up types, such as email sign-ups, discount offers, exit-intent pop-ups, and custom promotions.
One key feature is its customization capabilities. Users can design pop-ups using a user-friendly editor, ensuring that the pop-ups match their brand’s aesthetics. This customization helps create a cohesive look across the site, enhancing the overall user experience.
Another important feature is the smart targeting rules. StoreYa allows you to display specific offers to particular visitors based on their behavior and the pages they visit. This targeted approach maximizes engagement and conversion rates. Additionally, the app supports A/B testing, enabling users to test different promotions in real-time and adjust strategies based on performance.
Integration capabilities are robust. StoreYa works seamlessly with major email marketing platforms like Mailchimp, Aweber, and Klaviyo, ensuring smooth automation of email campaigns. The app also includes a powerful analytics dashboard, providing insights into the impact of your campaigns to inform your marketing decisions.
Customer support is highly praised for its responsiveness and helpfulness. Users often mention the ease of setup and seamless integration with Shopify. The app is particularly favored by new and small businesses for its simplicity, cost-effectiveness, and time-saving features.
Overall, StoreYa Pop Ups, Email Popups is a comprehensive tool for Shopify store owners looking to enhance their marketing efforts and improve customer engagement. For more detailed information, you can visit the Shopify App Store and read user reviews.
- Free plan is available
- 14 day free trial is available
- Creates custom offers such as discounts and sales that capture visitor attention
- Uses targeting rules to display offers to specific visitors on designated pages
- Conducts A/B testing to optimize promotions and adjust strategies based on performance
- Integrates smoothly with email platforms like Mailchimp and Klaviyo
- Provides a powerful analytics dashboard to track campaign performance
- Supports various pop-up types including email sign-ups and custom announcements
- Features an easy-to-use interface for quick campaign setup and management
- Allows simultaneous management of multiple campaigns to diversify marketing efforts
- Customization options may be insufficient for specific branding needs
How to Find The Best Email Shopify App?
These five Email apps for Shopify are ranked based on the following criteria:
- Features
- Price
- Rating on the Shopify app store
- Free trial availability
- Free app options
- Compatibility with other top apps
- Number of apps the app provider operates
- Pros and cons
- Built for Shopify badge
- Reviews and assessment by AcquireConvert
What are Shopify Email apps?
Shopify Email apps are tools designed to help online store owners manage and automate their email marketing campaigns directly through the Shopify platform. These apps allow merchants to create, send, and track email marketing messages, helping to build relationships with customers and drive sales through personalized communication.
One of the primary features of Shopify Email apps is the ability to create branded email campaigns using pre-built templates that match the store’s aesthetic. Merchants can easily customize these emails with their logo, product images, and content, without needing advanced design skills.
Another key feature is list segmentation. Shopify Email apps enable store owners to segment their customer lists based on factors like purchase history, location, or engagement level. This allows for targeted messaging, ensuring customers receive relevant and personalized content.
Automation is also a significant benefit. Many Shopify Email apps allow users to automate workflows, such as sending welcome emails to new subscribers, abandoned cart reminders, or post-purchase follow-ups. This reduces manual effort while ensuring timely communication with customers.
These apps often integrate seamlessly with the store’s existing Shopify ecosystem, syncing customer data and making it easy to track the performance of email campaigns, such as open rates, clicks, and conversions.
Overall, Shopify Email apps are essential tools for boosting customer engagement, increasing conversions, and building long-term customer relationships. They are user-friendly, making them accessible for merchants with varying levels of technical expertise, and provide a streamlined solution for email marketing directly within the Shopify platform.
What is the best way to send a Email notification to customers?
The best way to send an email notification to customers involves using automated tools, personalization, and a strategic approach to timing. Start by using reliable email marketing tools like Shopify Email, Klaviyo, or MailChimp. These tools allow you to automate the process of sending notifications for events such as order confirmations, shipping updates, or special promotions, ensuring timely and consistent communication.
Personalization is key. Address customers by their name and tailor the email content to their interests or previous purchases. Personalized emails create a more engaging experience, making the customer feel valued.
Using multiple channels alongside email, such as SMS or push notifications, can improve the effectiveness of your communication by reaching customers in their preferred format.
Timing is also crucial. Send an immediate confirmation after an action, such as a purchase or sign-up, followed by relevant updates. Ensure each email is clear and concise, focusing on important details without overwhelming the recipient.
By leveraging automated tools, personalizing messages, and strategically timing notifications, you can maintain effective customer engagement and build stronger relationships.
Do Email convert to sales?
Conclusion: Best Shopify Email Apps
It requires time and effort to compare and evaluate features of the various different Email Shopify apps to find the ideal option.
Shopify store owners must evaluate relevant information to make the optimal choice for their needs.
This guide does the challenging work for merchants by comparing and evaluating the top choices for different Email Shopify apps. The results of our analysis of the best Email Shopify apps are listed below:
