Top 7 Shopify Image Optimization Apps [May, 2024]
| Last updated December 12, 2023
This guide helps ecommerce store owners to compare and find the best image optimization app for Shopify. Image optimization apps are popular for ecommerce businesses that want to improve load speeds of their websites. However, with the variety of Shopify apps for image optimization, it can be challenging to find the ideal app for store owners’ individual needs.
To help ecommerce store owners make the right choice, the attributes of available Shopify apps have been assessed considering: features, price, free trial availability, app store rating and free app options.
This guide compares seven companies for merchants to review and find the optimal image optimization app for their needs. To help them make an informed decision, a quick comparison table of the best image optimization Shopify apps is shared below, followed by in-depth reviews and frequently asked questions.
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Quick comparison of the best Shopify Image Optimization apps
| # | App Name | Developer Name | Pricing | Rating | Free Trial | Image | Action |
|---|---|---|---|---|---|---|---|
| 1 | SEO Manager | venntov | venntov | $29/month | 4.7/5 ⭐️ | yes |  |
Get app |
| 2 | BOOSTER SEO & IMAGE OPTIMIZER | Booster SEO | $39/month | 4.9/5 ⭐️ | yes |  |
Get app |
| 3 | SEOmatic ‑ AI SEO Optimizer | Aheadworks | $15/month | 4.6/5 ⭐️ | yes |  |
Get app |
| 4 | Crush: Speed & Image Optimizer | Space Squirrel Ltd. | $4.99/month | 4.8/5 ⭐️ | no |  |
Get app |
| 5 | Tiny:SEO Image optimizer, Speed | TinyIMG | $2.49/month | 5/5 ⭐️ | no |  |
Get app |
| 6 | LoyaltyHarbour Image Optimizer | LoyaltyHarbour | $4.99/month | 4.8/5 ⭐️ | no |  |
Get app |
| 7 | SEO Image Optimizer Pro | Crucial Commerce Apps | $0/month | 4.4/5 ⭐️ | no |  |
Get app |
Top Shopify image optimization apps reviewed
Table of contents:
SEO Manager | venntov
SEO Manager | venntov offering tools for enhancing search engine rankings and the shopping experience since its launch in May 2012. This app automates SEO tasks, aligning with Google’s best practices and includes features like AI-powered content, keyword suggestions, and 404 redirects. Its goal is to boost store visibility and sales by achieving top search engine rankings.
One can find several key features in the SEO Manager app. AI-Powered SEO allows the app to generate content and suggest keywords to align your store with Google’s algorithms. The Bulk Editing feature saves time by enabling quick updates to meta titles, descriptions, and image alt texts.
The app also efficiently manages 404 errors, helping to maintain site health and avoid negative SEO impacts. Moreover, real-time performance scans are crucial for optimizing page load speeds and domain ratings. Adding structured data like JSON-LD and schema markup improves Google Search visibility. The app offers SEO health monitoring through detailed analytics and an SEO score for performance insights.
Users often praise the app for its user-friendly interface, comprehensive features, and responsive support. Merchants value the ability to manage extensive product catalogs, perform bulk edits, and access educational resources. Despite some feedback about support response times, the overall impression is highly positive, with many reporting better site traffic and Google rankings.
The SEO Manager app seeks to make shopping experiences more efficient and accessible for both store owners and customers. By enhancing a store’s search engine presence, it draws more organic traffic, improving the shopping experience and potentially increasing sales for store owners.
- Free plan available
- 7 day free trial
- Desktop and mobile admin interfaces are designed to be easy to use for store owners
- Merchants can identify SEO improvement opportunities with specialized scans
- Templates allow for quick optimization of titles, descriptions, and alt texts
- Bulk actions enable efficient content changes across numerous products or pages
- Insights on how potential customers discover the store inform SEO strategies
- Helps monitor SEO health and manage 404 errors effectively
- Detailed analytics offer insights into the effectiveness of SEO efforts
- Supports JSON-LD structured data for enhanced visibility on Google Search
- Very extensive app, requires some time to setup (customer service always available to help)
BOOSTER SEO & IMAGE OPTIMIZER
Booster, exclusively designed for Shopify, enhances your website’s SEO, driving improved rankings, traffic, and sales. This app streamlines your SEO efforts by optimizing alt text and meta tags for images, automatically handling broken links to enhance user experience, and compressing images to boost page load times.
Furthermore, Booster’s URL Keyword Optimization tool ensures your URL structure is on point, while it also assists in creating and submitting sitemaps.
On top of these optimization features, Booster generates weekly SEO Health Reports to help you track your site’s performance and identify areas for improvement. Essentially, Booster covers almost all aspects of on-page SEO, leaving you with off-page tasks like building backlinks.
- Free plan available
- All inclusive on-page SEO suite
- 24/7 customer service live support
- SEO Autopilot is great for merchants that want an automated solution to SEO where you can set it and forget it. Autopilot finds, diagnoses and fixes issues in your store for you
- 1 click google search console integration
- URL optimization
- Broken link fixer - automatically fixes broken links if told to
- Weekly SEO health reports
- Image compression engine to improve webpage speeds
- Optimize meta title and description to improve rank and conversion
- Reports of some issues when uninstalling the app
- Only a short free trial (1 day)
SEOmatic ‑ AI SEO Optimizer
SEOmatic is a Shopify image compression app that also looks after alt tags and file name optimization.
This well-established app was developed from the analysis of over 32 million images using an industry-leading algorithm trusted by brands like Tesla, Microsoft, Dell, Nvidia, Kaspersky, etc.
It uses the same algorithm to help optimize images and other aspects of your store so that customers are not left waiting and SEO rankings are not penalized.
- 14 day free trial
- Keeps you in control of your optimization preferences with manual optimization
- Counts and analyses images and optimizes them according to your settings
- Compresses images and saves up to 80% of space without losing image quality
- If you don’t like the results you can revert back to previous images
- Auto-optimization option so that you can set and forget
- Automatic optimization of image alt tags and file names (boosts SEO by telling Google what keywords your images should rank for)
- Even the paid plans are very affordable
- Lossy compression (up to 80% image size reduction)
- Lossless compression (up to 30% image size reduction)
- Optimized alt-tags
- Optimized file names
- PNG to JPG
- 30-day free backup image storage
- Free tools provided for automated lazy image loading and smart page prefetch
- Uses a simple pay-as-you-go model (with a price per image which is lower on the paid plans)
- “Free version” only includes up to 50 images
- Paid version needed for unlimited images and broken links
Crush: Speed & Image Optimizer
Crush: Speed & Image Optimizer is another well-established Shopify image compression app that is well-reviewed on the Shopify App Store.
This app will look after most of what you need with your images and gets the balance right between automated and manual compression, allowing you to maintain good control of how your store looks as well as how it performs.
- Quick and easy to compress all existing images (one click after you install it)
- Compresses product and asset images up to 70 percent (lossy compression)
- Auto-optimization option so that you can set and forget (paid versions only)
- Batch restore option enables you to revert back to original photos within 30 days of compression
- Can automatically rename image file names and alt tags on paid versions (better for SEO)
- Lossless and Lossy compression available
- Balanced, Conservative & Custom compression options available
- Manual upload and compression of images (e.g., from blog posts, etc.)
- Support for GIF, PNG, and JPG images
- Paid versions apply a GB limit (from 500MB to 5GB)
- Priority support
- Image renaming feature should be used with caution
- The free version includes a one-time-only use of up to 25 MB of images
- Only product images included in the free version
- Easy to over-spend on a higher plan than necessary because users may not know their image GB usage
Tiny:SEO Image optimizer, Speed
With one of the highest ratings on the app store, Tiny:SEO is an all inclusive app from the guys over at TinyIMG. It offers everything you would expect from an SEO tool at a very reasonable price point. This app automates everything for you and provides site audit reports that check your site and let you correct issues based on how critical they are.
Not only that, but they are approved as a “Built for Shopify” app which means they are held in high regards for their speed, quality and ease of use by Shopify themselves.
- Free plan available
- Daily automatic optimizations
- PNG to JPG conversion with resize and optimization with alt tag & file name change
- Quick and easy metadata/alt text optimization
- Script control
- Asset preloading
- SEO site audit
- AI metadata generation
- 24/7 live customer support
- Back-up for 30 days means you can restore previous images if you are not happy with the optimization result
- Can compress images up to 70 percent with no loss of quality
- Lazy loading to improve page performance
- Available in a multitude of languages including Chinese and Hindi
- No free trial
- The free version only includes 50 images per month and high charge ($0.03 per image) for extra images
- Some users may claim that 70 percent compression without loss of quality is not quite true – but the proof is in the pudding!
LoyaltyHarbour Image Optimizer
LoyaltyHarbour Image Optimizer does a good job of balancing the needs of user experience with SEO – compressing images and looking after the alt text/filename to improve site performance while keeping product images of high enough quality for users to see the necessary detail.
This is an extremely well-reviewed app by users.
- Can be set to automatically scan and compress images to minimize file size (manual compression also possible)
- Good choice of compression options – typical compression ranges from 40-60 percent, with five image compression options
- 30day backup and restore option allows you to revert top previous images if the results are not what you want
- The free version includes all the features (but severely limits image numbers)
- Excellent support
- Can compress product/asset/collection images
- Supports JPEG, PNG (including transparent PNGs), GIF (including animated GIFs)
- Alt text optimization using simple templates
- Descriptive file names using your keywords (better for SEO)
- Scan for new images periodically
- Easy-to-use interface
- Paid versions depend on image quantity (from 1000 – 5000 images/month)
- The free version only allows 50 images (one time)
- No free trial
SEO Image Optimizer Pro
SEO Image Optimizer Pro is another Shopify image compression app where the emphasis is on improving SEO. Its development is guided by a team of SEO experts.
The app is completely free, so it is growing in popularity especially for startups that are being careful of cashflow.
- Free plan available
- SEO boost from image optimization improves search rankings
- Resizes and compresses images to boost site speed
- Install/uninstall in one click without modifying code
- Easy to use with default settings
- Automatically adds optimized alt-text
- User-friendly interface
- Fewer image compression options than other apps – mainly focused on optimizing image title and alt text
- Short on detail – the developers could add more information about the app for people before they install it
How to find the best image optimization Shopify app?
These seven apps for Shopify are ranked based on the following criteria:
- Features
- Price
- Rating on the Shopify app store
- Free trial availability
- Free app options
- Compatibility with other top apps
- Number of apps the app provider operates
- Pros and cons
- Built for Shopify badge
- Reviews and assessment by AcquireConvert
What are Shopify image optimization apps?
Shopify image optimization apps are great tools for reducing load times on your website. Did you know that most visitors to your Shopify store expect pages to load in 2-3 seconds or less?
That makes a Shopify image compression app essential.
According to Think With Google, if your website takes up to five seconds to load, the probability of bounce increases by 90 percent!
You have seconds to impress people – and you can’t impress them if they’re left tapping their fingers and waiting for images to load.
They’ll hit the BACK button or, worse, just go to a competing store.
The problem is that shoppers expect an image-rich store where they can check products in fine detail.
Shopify image compression helps you keep page load speeds snappy by reducing the size of product (and other) images by:
- Stripping the image of unnecessary data
- Reducing the number of colors
- Using algorithms to combine data/patterns
And the best image optimization apps do that without affecting image quality.
Optimizing images will help your store on two important fronts:
- It will make an instant difference to the user experience
- It will boost SEO: Google counts page load times as a ranking factor and Google Images is the second most popular search engine (after Google!)
We’ve saved you the legwork by reviewing the best image optimization apps for Shopify above.
Should I use image optimization apps for Shopify?
A picture can not only paint a thousand words… it can make or break your sales.
Nobody likes a slow store – not your customers nor Google (and they will penalize you for it).
Viewing high-definition product images without it slowing the page load times down is a huge part of the user experience – and poor performance will lose customers.
The Shopify image compression apps reviewed above allow you to keep your Shopify store snappy with minimal investment.
Most have free trials so check out a few of them.
The paid versions will not break the bank – and I guarantee you will get far more back from these apps than what you pay for them.
Conclusion: Best Shopify image optimization apps
It requires time and effort to compare and evaluate features of the various different image optimization Shopify apps to find the ideal option.
Shopify store owners must evaluate relevant information to make the optimal choice for their needs.
This guide does the challenging work for merchants by comparing and evaluating the top choices for different image optimization Shopify apps. The results of our analysis of the best image optimization Shopify apps are listed below:
