PushOwl: Web Push vs Firepush - SMS & Web Push Side-by-side Contrast [January, 2024]

PushOwl: Web Push vs Firepush – SMS & Web Push Comparison

This side-by-side comparison aids individuals that are puzzled concerning selecting between PushOwl: Web Push and Firepush – SMS & Web Push to locate the most effective Shopify Push Notification application for their ecommerce company demands. It examines the required qualities of both Shopify Push Notification apps to help merchants on the other hand their services and making an informed choice.

To assist customers in selecting in between PushOwl: Web Push and Firepush – SMS & Web Push to uncover the best-suited app, listed below is a checklist of both app benefits and drawbacks, together with a contrast of their usual application qualities, including attributes, built for Shopify qualification, price, complimentary test schedule, application shop rating and cost-free application options.

PushOwl: Web Push vs Firepush – SMS & Web Push Summary


Firepush – SMS & Web Push

Rating: 4.8/5 ⭐️
Developer Name: Firepush Ltd

Firepush is an all-in-one marketing automation platform for Shopify stores, renowned for its integrated SMS, email, and push notification campaigns. Since its launch in February 2016, by Firepush Ltd, the app has gained popularity among merchants for its effective push notifications and retargeting features. With a strong focus on increasing sales, Firepush enables store owners to re-engage potential customers and improve conversion rates using text messages and web push notifications. The app simplifies the process of creating, managing, and tracking multiple campaigns, allowing users to send a sequence of automated web push notifications and SMS to retarget customers. This approach effectively drives more revenue. Users appreciate the ability to retarget customers, recover abandoned carts, and increase sales with ease. They can create multi-channel campaigns using SMS and web push in just minutes and automate notifications for various events like price drops, delivery updates, and promotions.

One of the standout features of Firepush is its capability to recover abandoned carts. The app automatically sends notifications to customers who have left items in their cart, thereby increasing the chances of completing the sale. Additionally, it includes win-back customer campaigns, targeting past customers with personalized incentives to encourage repeat purchases. Product delivery updates keep customers informed about the status of their orders, enhancing the overall customer experience. Firepush also excels in providing price drop alerts and back-in-stock notifications, keeping customers engaged and informed about their favorite products. Moreover, the app integrates push notifications with discount codes, attracting customers with compelling offers. The advanced reporting tools available in Firepush empower users to make data-driven decisions for continual improvement of their marketing strategies. Detailed reports on subscriber numbers, click-through rates, conversion rates, and revenue generated for each campaign provide valuable insights for optimization.

The app also offers tools for growing a high-quality subscriber base, which is essential for successful Shopify push notification retargeting. These tools include professional-looking pop-ups, sign-up boxes, fly-out widgets, and embedded buttons, designed to be unobtrusive and enhance the user experience. Firepush’s unique set of opt-in tools facilitates effortless addition of subscribers. In addition to these features, Firepush includes discount countdown timers for promotional pushes, flash sale tools with set expiry times, and campaign booster tools to maximize the impact of promotional campaigns. The app integrates with third-party apps, allowing users to create highly personalized push notification campaigns and automations tailored to their Shopify store.

Merchants have consistently praised Firepush for its role in boosting sales and conversion rates. Some users have reported significant revenue increases in the first month of using the app. The support team, including the CEO, is highly regarded for their prompt and helpful responses. The app’s affordability and user-friendly design make it a recommended tool for all e-commerce sites, especially with the increasing support for web notifications.

Free Trial: no
Free Plan: Yes
Price Starting from: $0/month
Built For Shopify: No
  • Free plan available
  • All-in-one remarketing app covering automated email, web push, and SMS notifications
  • Abandoned cart reminder sequence included in paid versions
  • Sequences included for three emails/SMS/web push notifications
  • Send promotional campaigns for special offers, loyalty discounts or using cross-sell and upsell features 
  • Use for new product launches, review requests, wish-list pushes, price drop messages or back in stock notifications
  • Can use for order confirmations and delivery updates
  • Can use for ‘win-back customer’ campaigns
  • 24/7 customer support
  • Dedicated customer success manager and personalized strategic sessions for Shopify Plus stores
  • The free version includes welcome push notifications
  • Pay-as-you-go SMS
  • Some historical complaints from customers – but these seem to have been fixed up 
  • The free plan has no abandoned cart push notifications – only welcome notifications

PushOwl: Web Push

Rating: 5/5 ⭐️
Developer Name: PushOwl

PushOwl is a well known Shopify app tailored for sending web push notifications, especially useful in recovering abandoned carts. This app facilitates the collection of store visitors as subscribers with a single click, eliminating the need for personal information like email or phone numbers. Its primary function is to enable store owners to create and schedule web push campaigns easily, allowing them to send notifications about products and offers directly to the screens of subscribers’ devices. These features make PushOwl an efficient tool in converting store visitors into customers and driving revenue.

The app is known for its user-friendly interface and ease of use. It simplifies the installation process and offers straightforward tools for crafting campaigns and managing subscribers. Users have appreciated the guidance provided by PushOwl in setting up their campaigns, highlighting its intuitive nature. An impressive aspect of PushOwl is its customer support. The app is praised for its responsive and professional customer support team, which assists users in setting up and optimizing their campaigns. The support staff are acknowledged for being helpful and quick in their responses, making the user experience more comfortable and efficient.

PushOwl distinguishes itself with several unique features and benefits. It is effective in boosting website traffic, sales, and customer engagement. The app has been particularly successful in recovering abandoned carts, contributing significantly to the revenue growth of businesses. PushOwl offers a unique marketing channel through web push notifications, effectively reaching customers directly.

The app offers a 14-day free trial and a variety of pricing plans to suit different business needs. The basic plan is free and includes unlimited subscribers, while more comprehensive business plans start at $19/month. These plans offer additional features like abandoned cart automation, shipping notifications, and detailed reports, enhancing the overall marketing strategy.

Free Trial: yes
Free Plan: Yes
Price Starting from: $19/month
Built For Shopify: Yes
  • Free plan available
  • 14 day free trial
  • Web push notifications sent via browser – no email or SMS required
  • Works with Chrome, Firefox, Safari, Edge, etc. on desktop or mobile
  • Helps you build a subscriber list that only you market to (ideal for regulated industries like CBD, health, and adult)
  • Inbuilt system for abandoned cart recovery – automatic sequence of push notifications take customers back to their cart (paid version)
  • Edit the sequence to improve timing/text or add a coupon code
  • Browse abandonment, price drop, back in stock, shipping and welcome sequence notifications provided as well as abandoned carts
  • Conversion tracking and basic reporting in the free version
  • Easy to set up – no coding required
  • Clean, easy-to-use dashboard
  • Proactive chat support available even in the free version
  • Ideal for all stores from startups to established Shopify Plus stores 
  • Integrates with many other popular Shopify apps
  • Slightly weak on reporting
  • Some over-attribution of sales, according to some users

PushOwl: Web Push vs Firepush – SMS & Web Push Comparison Conclusion

It needs time and effort to contrast and examine attributes of the various different Shopify Push Notification apps to locate the suitable choice. Shopify shopkeepers must examine pertinent details to make the optimal choice for their needs.

This alongside comparison overview does the challenging job of fetching the Push Notification applications for sellers to contrast and evaluate the leading options for various Push Notification Shopify applications.