PushOwl: Web Push vs Hextom: SMS & Push Marketing Side-by-side Contrast [January, 2024]

PushOwl: Web Push vs Hextom: SMS & Push Marketing Comparison

This side-by-side comparison assists individuals that are puzzled relating to selecting between PushOwl: Web Push and Hextom: SMS & Push Marketing to locate the best Shopify Push Notification app for their ecommerce organization demands. It examines the required qualities of both Shopify Push Notification applications to help sellers in contrasting their remedies and making a notified option.

To aid individuals in choosing in between PushOwl: Web Push and Hextom: SMS & Push Marketing to find the best-suited application, listed below is a checklist of both application benefits and drawbacks, together with a contrast of their usual application attributes, consisting of functions, developed for Shopify certification, rate, complimentary trial accessibility, app store ranking and free application options.

PushOwl: Web Push vs Hextom: SMS & Push Marketing Summary


Hextom: SMS & Push Marketing

Rating: 4.7/5 ⭐️
Developer Name: Hextom

Hextom: SMS & Push Marketing is a powerful Shopify app designed to boost revenue and recover lost sales through SMS and web push marketing campaigns and automations. This app stands out for its ability to grow subscriber lists and create sales-boosting campaigns with ease. Launched by Hextom Inc, it has become a go-to tool for many Shopify store owners. The app excels in recovering lost sales with its abandoned cart and checkout automations. It drives new sales through back-in-stock and price-drop alert automations. One of its key features is a smart balancing algorithm that delivers messages through the optimal channel for each subscriber, thus avoiding duplicate messages. This ensures that each communication is as effective as possible. Users can create fully customizable popups to grow their SMS and web push subscribers, and set up multi-channel campaigns in minutes. The app automates the recovery of abandoned carts, abandoned checkouts, and abandoned browsers. It also sends automatic back-in-stock and price drop reminders to drive new sales. The app allows messages to be sent to every subscriber via the optimal channels, which is a unique feature that enhances the effectiveness of the campaigns.

Hextom offers a free plan, which includes unlimited push subscribers, 1000 push messages, and features like marketing campaign automation and customizable opt-in popups. For businesses looking for more advanced features, there are paid plans available. The Business Plan, priced at $15/month, includes 10,000 push messages, unlimited SMS subscribers, SMS marketing, abandoned cart recovery, and campaign scheduling. The Enterprise Plan, at $50/month, offers 50,000 push messages and additional features like campaign sent and delivery scheduling and unique discount codes.

Merchants appreciate the app for its user-friendly interface, easy setup, and variety of features, including abandoned cart recovery, order updates, and promotional campaigns. They value its automation capabilities and potential to boost sales and traffic. However, some users have reported issues with slow customer support and technical problems, such as difficulties in importing current push subscribers and font changes not displaying correctly on buttons.

Free Trial: no
Free Plan: Yes
Price Starting from: $15/month
Built For Shopify: No
  • Free plan available
  • Easily notify customers without phone number or email address
  • Retarget abandoned browsing and carts as well as abandoned checkouts
  • Send discount codes and other promotions to get customers back to your store
  • Set the perfect customized time to send the push notifications
  • Auto-segmentation of subscribers into groups 
  • Segment by price, frequency of visit, win-backs, etc.
  • Back in stock and price drop notifications provided
  • Shipping and welcome notifications included
  • Supports Mac, Windows and Android with Edge, Chrome, Firefox, and Opera browsers
  • Simple to set up
  • Email support for all versions
  • Some confusion with getting started for users
  • While being promoted as free on Shopify app store – there are paid versions that unlock certain important features

PushOwl: Web Push

Rating: 5/5 ⭐️
Developer Name: PushOwl

PushOwl is a well known Shopify app tailored for sending web push notifications, especially useful in recovering abandoned carts. This app facilitates the collection of store visitors as subscribers with a single click, eliminating the need for personal information like email or phone numbers. Its primary function is to enable store owners to create and schedule web push campaigns easily, allowing them to send notifications about products and offers directly to the screens of subscribers’ devices. These features make PushOwl an efficient tool in converting store visitors into customers and driving revenue.

The app is known for its user-friendly interface and ease of use. It simplifies the installation process and offers straightforward tools for crafting campaigns and managing subscribers. Users have appreciated the guidance provided by PushOwl in setting up their campaigns, highlighting its intuitive nature. An impressive aspect of PushOwl is its customer support. The app is praised for its responsive and professional customer support team, which assists users in setting up and optimizing their campaigns. The support staff are acknowledged for being helpful and quick in their responses, making the user experience more comfortable and efficient.

PushOwl distinguishes itself with several unique features and benefits. It is effective in boosting website traffic, sales, and customer engagement. The app has been particularly successful in recovering abandoned carts, contributing significantly to the revenue growth of businesses. PushOwl offers a unique marketing channel through web push notifications, effectively reaching customers directly.

The app offers a 14-day free trial and a variety of pricing plans to suit different business needs. The basic plan is free and includes unlimited subscribers, while more comprehensive business plans start at $19/month. These plans offer additional features like abandoned cart automation, shipping notifications, and detailed reports, enhancing the overall marketing strategy.

Free Trial: yes
Free Plan: Yes
Price Starting from: $19/month
Built For Shopify: Yes
  • Free plan available
  • 14 day free trial
  • Web push notifications sent via browser – no email or SMS required
  • Works with Chrome, Firefox, Safari, Edge, etc. on desktop or mobile
  • Helps you build a subscriber list that only you market to (ideal for regulated industries like CBD, health, and adult)
  • Inbuilt system for abandoned cart recovery – automatic sequence of push notifications take customers back to their cart (paid version)
  • Edit the sequence to improve timing/text or add a coupon code
  • Browse abandonment, price drop, back in stock, shipping and welcome sequence notifications provided as well as abandoned carts
  • Conversion tracking and basic reporting in the free version
  • Easy to set up – no coding required
  • Clean, easy-to-use dashboard
  • Proactive chat support available even in the free version
  • Ideal for all stores from startups to established Shopify Plus stores 
  • Integrates with many other popular Shopify apps
  • Slightly weak on reporting
  • Some over-attribution of sales, according to some users

PushOwl: Web Push vs Hextom: SMS & Push Marketing Comparison Conclusion

It calls for time and effort to compare and evaluate functions of the numerous different Shopify Push Notification apps to locate the excellent alternative. Shopify shopkeepers should evaluate appropriate info to make the optimal selection for their requirements.

This alongside contrast guide does the difficult work of fetching the Push Notification applications for merchants to compare and review the leading selections for various Push Notification Shopify apps.