Seguno Email Marketing vs Mailchimp: Email Marketing Side by Side Comparison July, 2024
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Seguno Email Marketing vs Mailchimp: Email Marketing Comparison

This side-by-side evaluation assists people who are puzzled concerning choosing in between Seguno Email Marketing and Mailchimp: Email Marketing to situate the best Shopify Email Marketing app for their ecommerce organization requirements. It examines the essential features of both Shopify Email Marketing apps to aid vendors in contrasting their solutions and making an alerted choice. To aid users in picking in between Seguno Email Marketing and Mailchimp: Email Marketing to discover the best-suited app, below is a checklist of both app benefits and drawbacks, together with a contrast of their normal app features, including attributes, constructed for Shopify accreditation, price, cost-free trial schedule, app store ranking and cost-free app options.

Seguno Email Marketing vs Mailchimp: Email Marketing Summary

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Mailchimp: Email Marketing

Rating: 3.4/5 ⭐️
Developer Name: Mailchimp
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Mailchimp serves entrepreneurs by enhancing brand and business growth. Compatible with Shopify’s online store and POS, it focuses on targeted email strategies, analytical insights, and an effective marketing CRM, aiding in business expansion and sales increase. Its functionalities, including automated email campaigns for varied customer interactions, a Content Studio for asset management, AI-enhanced Content Optimizer, insights from extensive campaign data, and instant-use pop-up forms and landing pages, are designed to optimize marketing efforts, increase customer engagement, and boost sales.

Free Trial: no
Free Plan: Yes
Price Starting from: $13/month
Built For Shopify: No
  • Free plan available
  • Email Automations automate emails for scenarios like abandoned carts, welcoming new customers, and re-engaging past customers
  • Content Studio Access allows users to manage and reuse creative assets across different channels
  • Content Optimizer is an AI-powered tool designed to improve marketing copy and imagery
  • Industry Insights provide valuable data from millions of campaigns to inform marketing strategies
  • Pre-built Pop-up Forms and Landing Pages are ready for immediate publication
  • The Marketing CRM feature helps in managing customer relationships and data
  • Creative Assistant assists in creating engaging marketing materials
  • A variety of Email Templates cater to different types of email communication
  • Multi-Step Journeys enable the creation of complex email sequences
  • A/B Testing allows users to test different email versions for effectiveness
  • Continuous support is available through 24/7 Email & Chat Support
  • Customer Journey Builder lets users create tailored customer journey maps
  • Send Time Optimization helps in determining the best times to send emails
  • Behavioral Targeting targets customers based on their behavior
  • Advanced Segmentation allows for more targeted marketing by segmenting the audience
  • Multivariate Testing is used for testing multiple variables in marketing campaigns
  • No free trial
  • Users find the service expensive, especially the charges for additional email blocks, making it less ideal for very small businesses​
  • There were complaints about Mailchimp counting spammers as part of the email list, even after being deleted, resulting in higher costs and frustration
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Seguno Email Marketing

Rating: 4.7/5 ⭐️
Developer Name: Seguno
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Seguno Email Marketing is a Shopify-exclusive app designed to simplify email marketing tasks. It allows users to create and automate emails without leaving Shopify’s admin area. Key features include a library of pre-built automation series, Canva integration for easy email design, built-in deliverability assistance, spam protection, and back-in-stock restock alerts. Additionally, Seguno offers custom support from email experts, ensuring users of all shop sizes can effectively manage their email marketing campaigns​.

Free Trial: yes
Free Plan: Yes
Price Starting from: $35/month
Built For Shopify: Yes
  • 10 day free trial
  • Free plan available
  • Integrated Email Automation allows users to create and automate emails within Shopify’s admin area
  • The app offers a variety of pre-built automation series for different email marketing scenarios
  • Canva Integration enables easy design of visually appealing emails directly in the app
  • Spam Protection features help with deliverability and prevent spam issues
  • Back-in-Stock Alerts automatically notify customers about the availability of previously out-of-stock items
  • Expert Support is available, providing personalized assistance from email marketing professionals
  • Unlimited Sending means there are no restrictions on the number of emails sent
  • Over 200 Email Templates are available, offering a wide range of design choices
  • Unique Discount Codes can be created and included in emails for promotions
  • Email and Chat Support provide accessible customer service options
  • Enhanced Reporting offers advanced analytics and reporting tools for better performance tracking
  • Custom Automations allow for the creation of tailored multi-email campaigns
  • Cart Abandonment Tools help in addressing issues related to cart abandonment through targeted emails
  • The feature to Remail Non-Openers allows resending of emails to recipients who didn’t open them initially
  • The price hike has led to dissatisfaction among customers, with some predicting an increase in negative feedback due to the change in pricing strategy​
  • The email templates provided by Seguno are considered basic, which can limit the creation of professional-looking emails
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Seguno Email Marketing vs Mailchimp: Email Marketing Comparison Conclusion

It needs time and effort to contrast and review features of the various different Shopify Email Marketing applications to discover the optimal choice. Shopify shopkeepers must review appropriate details to make the optimal choice for their requirements. This shoulder to shoulder contrast overview does the tough job of fetching the Email Marketing applications for sellers to compare and review the top options for different Email Marketing Shopify applications.