The e-commerce platform Shopify powers retail operations of all shapes and sizes, but it’s not just for small startup businesses as some believe. In fact, some of the biggest brands use Shopify to generate millions (and in some cases, billions) of dollars in annual revenue.

So who uses Shopify? Let’s look at 50 of the most successful brands (listed in no particular order) currently making big money on Shopify, and how the platform helped them generate such massive success.

Even Shopify merchants who sell predominantly in their home country are often surprised when they check where their visitors (and customers) originate.

The concept of a “world marketplace” is alive and well. Customers can come from practically any corner of the globe to arrive at your store.

That means you need to be ready to speak their language. Many will be able to speak the primary language used in your store but it’s important to ask whether you could be selling more if you spoke their first language?