Conversion Rate Optimization Process


Conversion rate optimization or CRO is all about marketing. It’s about in-depth and laser focused understanding of your customer and how to provide them with a better user experience aiding them in finishing tasks faster and in simpler and more efficient ways.

The ONLY way to achieve this is through data, no guessing, no hunches, definitely not I JUST KNOW candidates.

You must form a ‘hypothesis’ to test but before even this you must collect data, not just any data but the right data.

Last updated October 22, 2017

[21 Point] Content Promotion Checklist To Increase Traffic Today


If you are asking “why does no one read my blog” then you are yet to discover the power of content promotion.

In this article we will discuss 21 ways you can increase traffic by promoting your content the right way.

I’ve included an actionable ‘Content Promotion Pack’ with a step by step guide for content promotion pre and post launch, with templates to turn these tactics into practice today.

Last updated June 4, 2018