Doing the books is not much fun for any Shopify storeowner.

But skipping the task is not an option. So, we need to make accounting and bookkeeping as painless as possible with the use of automation.

The two most popular accounting programs for small businesses are Xero and QuickBooks. Being able to sync transactions between Shopify and these programs does not happen automatically but can happen with the right app.

Influencer marketing is all the buzz but isn’t it just for the big brands?

Can a smaller Shopify store successfully reach out to influencers or is it just too expensive to enlist the help of people who make a difference in your niche?

Like with most things Shopify, help is at hand from the myriad of tools available for store owners who want to achieve more in less time.

Shoutcart is an influencer marketing platform that takes much of the heavy lifting out of the process of getting shoutouts, i.e., mentions from influencers on the main social platforms you use, such as Instagram, YouTube, TikTok, etc.