[8 Instagram Marketing Campaigns] To Inspire Your Shopify Growth


In 2017, Instagram officially surpassed Twitter for the highest number of active users. This was a hot topic. For years, there has been a debate as to which social media platform is the best for startups, brands and SMEs. With this new data, it seems that Instagram is forging a path ahead of its competitors. It has successfully challenged Snapchat in the visual media sphere, and developed its advertising space with a helping hand by its Facebook owners.

Last updated April 16, 2018

[Complete] Google Tag Manager Tutorial for Shopify


In this post you’ll learn how to set up and get the most out of your Shopify store by properly configuring your Google Tag Manager As an ecommerce entrepreneur or marketer, you’re always looking for ways to make better data driven decisions. Google Tag Manager is one of the must-have tools that can assist you in achieving this goal.

Last updated December 27, 2019

Complete Guide To Instagram Captions For Ecommerce


Are your Instagram posts not getting any engagement?

If so, your Instagram captions could be the problem. When you post on Instagram your captions shouldn’t be an afterthought. In fact, some might even argue that they are more important than the picture itself!

To help you get the most out of each Instagram post I’m going to share with you everything you need to write great Instagram captions and even show you some real world examples from ecommerce brands who are doing it the right way.

Keep reading to learn how to write Instagram captions that your audience will enjoy and, most importantly, inspires them to take action.

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Last updated March 31, 2018

Shopify Pricing Guide (January 2020)


Lite, Basic Shopify, Shopify or Advanced Shopify? If you’re just starting out planning your ecommerce store or considering a change of platform to Shopify, it can be a little challenging to pick your way through the Shopify pricing options. Shopify plans include four pricing options, offering different features that suit different types and sizes of business. Nobody wants to waste money on features they don’t need. At the same time, you don’t want a store that feels handicapped by a lack of functionality or a business with inadequate reporting. So which Shopify pricing plan ticks all your boxes?

Last updated December 28, 2018