ecommerce-website-design

Ecommerce Website Design Inspiration: 13 Expert Predictions For 2017

ecommerce-website-design

As a marketer or ecommerce entrepreneur you’re constantly looking for inspiration to get ahead of the competition. Your ecommerce website design is a top way to stand out from the crowd, and should be a main focus for your marketing efforts. Increasingly companies are turning to design to differentiate themselves from their competition and grow.

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Last updated May 10, 2019
scarcity-marketing-example

How To Use Scarcity And Urgency To Boost Ecommerce Conversions

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Imagine this.

You’ve been drooling over a new app for your ecommerce business.

Seriously – you just know it’ll help you solve a major problem you’ve been facing and increase your sales.

But…

The app is just so expensive.

So you’ve held off on buying it.

Then, one day, you get an email notification that the price of the app is going to majorly increase in one week.

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Last updated November 15, 2018
ecommerce-email-marketing-tips

25 Ecommerce Email Marketing Tips to Grow Your Business

ecommerce-email-marketing-tips

If you’re not actively using ecommerce email marketing as a major component of your strategy to move customers along your sales funnel, you’re missing out on huge potential profits.

Building an email list and marketing to it is one of the most valuable things you can do for your business.

In fact, email marketing is the second most effective ecommerce marketing channel after search, according to a study by Custora in 2013.

The Direct Marketing Association said in 2015 that businesses make back $38 for every $1 spent on email marketing.

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Last updated April 9, 2019
ecommerce-trends-2017

Ecommerce Trends To Follow in 2017

ecommerce-trends-2017

Another big year for ecommerce is behind us, so the question now is what’s in store (forgive the pun) for 2017? What will the main B2C and B2B ecommerce trends for 2017 be? Well, I’m happy to stick my neck out and put my head on the chopping block… with a few predictions for the major trends for the year ahead. Hopefully, the following will help you to start thinking about what you can do to get an edge on the competition early in the New Year.

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Last updated February 21, 2019
How-To-Optimize-Your-Shopping-Cart-Abandonment-Rate

How To Optimize Your Shopping Cart Abandonment Rate

How-To-Optimize-Your-Shopping-Cart-Abandonment-Rate

If you run an ecommerce store there will always be a proportion of shoppers who spend time selecting your products, adding them to the shopping cart, and then promptly vanishing.

But how do you prevent them from vanishing forever?

And how do you get more of these potential buyers converting into cash?

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Last updated April 19, 2018