Influencer marketing is all the buzz but isn’t it just for the big brands?

Can a smaller Shopify store successfully reach out to influencers or is it just too expensive to enlist the help of people who make a difference in your niche?

Like with most things Shopify, help is at hand from the myriad of tools available for store owners who want to achieve more in less time.

Shoutcart is an influencer marketing platform that takes much of the heavy lifting out of the process of getting shoutouts, i.e., mentions from influencers on the main social platforms you use, such as Instagram, YouTube, TikTok, etc.

In 2020, eCommerce experienced a growth rate of 20% with eCommerce sales predicted to hit $4.5 trillion in 2021. Whilst this growth can be partly accredited to the Coronavirus pandemic, eCommerce shopping has been growing at a steady rate every year.